The Team - coinkydink

Coinkydink: The Indie Publisher Redefining British Storytelling

In an industry dominated by legacy players, Coinkydink is carving out a bold new space. Launched in the UK in 2023, this independent publishing house is bringing fresh energy to the literary world—rooted in creativity, innovation, and a bit of serendipity.

The name itself? A happy accident. Sometimes, the brilliance of a 12-year-old mispronouncing a word is more powerful than the grandest advertising campaign. It’s a nod to the often-overlooked genius of the dyslexic mind.

Coinkydink’s pedigree comes from Pretzel and Peggy and Pretzel Films—a creative agency and production house founded in 2004, renowned for sustainable storytelling, strategic branding, and high-profile campaigns. Now, founders Pj Bickford and Jamie Davis are bringing that same visionary approach to publishing, committed to sourcing the very best of British talent, from editors to jacket designers.

“During lockdown, the time felt right to build something new,” says Bickford. “After two decades of working with global brands and producing award-winning campaigns, launching a publishing house felt like a natural progression. My dad—who, after years of keeping quiet, finally decided to put pen to paper—became our first author. And my business partner, Jamie, was all in. Now, we just hope people love the books as much as we do.”

Davis shares the excitement: “Launching a business is an adventure into the unknown—driven by passion, determination, and belief in what’s possible. We’re embracing the journey, and we invite everyone to join us.”

With its thriller lineup already making waves, Coinkydink is proving that sometimes, the best stories come from a little coincidence—and a lot of heart.

Behind the Bestsellers: The Editors Shaping Crime and Thriller Fiction

In the world of crime and thriller fiction, a compelling narrative is only as strong as the editor behind it. Two of the most respected names in the industry—Bill Massey and Sue Poulsen—have spent decades fine-tuning the works of some of the biggest authors in the UK, the US, and beyond.

Bill Massey: The Master of Crime and Thriller Editing

A seasoned editorial consultant based in London, Bill Massey has collaborated with some of the most renowned names in crime and thriller writing. His work spans everything from manuscript evaluation to structural and line editing, ensuring every plot twist and red herring is razor-sharp.

But Massey’s influence extends beyond refining bestsellers—he is also a mentor to emerging authors, guiding them through the labyrinth of the publishing industry. His keen eye for storytelling and dedication to developing new talent have earned him the respect of both debut writers and publishing veterans alike.

Sue Poulsen: The Editor Behind Literary Giants

With a career spanning decades at a major international publishing firm, Sue Poulsen has worked on more than a thousand books—many of which have dominated bestseller lists. Her editing credits read like a who’s who of modern fiction: Lee Child, Dan Brown, David Baldacci, Wilbur Smith, Harlan Coben, and C.J. Sansom, to name just a few.

Beyond her editorial expertise, Poulsen has interviewed many of these literary giants, gaining rare insight into what truly makes a book irresistible to readers. This experience has informed her work on both fiction and nonfiction, where she has curated some of the UK’s most compelling memoirs, true crime, and historical works.

Most recently, Poulsen has taken her storytelling knowledge into her own hands, studying Creative Writing at Oxford’s Centre for Continuing Education and working on her debut novel—putting herself in the very position she has helped so many navigate.

Shaping the Future of Fiction

As publishing evolves, editors like Massey and Poulsen remain the backbone of the industry. Their ability to shape raw manuscripts into polished, page-turning stories continues to set the standard for what makes a novel truly unforgettable.

For more on their work, you can explore Bill Massey’s LinkedIn profile and discover insights from the publishing world here.

Adam Whitehead: Capturing Fashion's Essence Through the Lens

In the dynamic world of fashion photography, few names resonate as profoundly as Adam Whitehead’s. With a career spanning over two decades, Whitehead has cemented his place among the industry’s elite, crafting images that are both evocative and timeless.

Early Beginnings and Rise to Prominence

Born in London, England, Whitehead’s passion for photography ignited at a young age. His innate ability to discern composition and light set him apart early on. After completing his formal education in photography, he ventured to New York City, immersing himself in its vibrant art scene and laying the groundwork for a flourishing career.

A Portfolio of Distinction

Whitehead’s oeuvre is as diverse as it is impressive. His collaborations span esteemed publications such as National Geographic and The New York Times, showcasing his versatility across genres. However, it is within the realm of fashion that his work truly shines. His portfolio boasts collaborations with top-tier magazines and brands, reflecting a deep understanding of fashion’s nuanced aesthetics. fashionmodeldirectory.com

Artistic Philosophy and Global Exploration

Beyond the commercial sphere, Whitehead is an avid traveller, seeking to capture the essence of diverse cultures through his lens. He views photography as a powerful storytelling medium, shedding light on narratives that might otherwise remain in obscurity. This philosophy not only enriches his personal projects but also informs the depth and authenticity evident in his fashion photography. fashionmodeldirectory.com

Continued Influence and Legacy

Today, Whitehead remains at the forefront of fashion photography, continually pushing boundaries and inspiring a new generation of photographers. His commitment to authenticity and his ability to capture the ephemeral beauty of fashion ensure his enduring influence in the industry.

For a deeper insight into Adam Whitehead’s work and current projects, visit his official website: https://www.adamwhitehead.com/

NARRATOR

In the dynamic world of voice acting, few artists exhibit the versatility and depth of Larissa Murray. With a career spanning over 25 years, Murray has lent her voice to a multitude of platforms, including animation, film, television, and video games. Her ability to infuse characters with distinct personality and emotion has made her a sought-after talent in the industry.

From Nova Scotia to the Global Stage

Originally from Nova Scotia, Canada, Murray relocated to the United Kingdom over three decades ago to study at the Guildford School of Acting. Her dedication and talent quickly propelled her into the professional sphere, securing a role in the original cast of Andrew Lloyd Webber’s Sunset Boulevard, a performance immortalised in the cast recording.

A Diverse Portfolio

Murray’s extensive portfolio showcases her adaptability across various media. She has voiced characters in renowned animations such as Angelina Ballerina, where her performance earned her an Emmy nomination. Her vocal talents extend to video games, with credits in titles like Star Wars: Battlefront and LEGO City Undercover. Murray’s voice has also been featured in major advertising campaigns for brands including L’Oreal, Philips, Dove, IAMS, Night Nurse, Diet Coke, and M&Ms. anothertongue.com+124.fandom.com+1

Transitioning to Voice Direction

Expanding her repertoire, Murray is venturing into voice direction, bringing her wealth of experience to guide and mentor emerging talent. This progression underscores her commitment to the evolving landscape of voice artistry. anothertongue.com

Industry Acclaim

Murray’s peers hold her in high esteem, recognising her professionalism and creative prowess. Jeff ‘Swampy’ Marsh, creator of Phineas & Ferb and contributor to The Simpsons, praised her range and work ethic, stating, “She has great range; age, accent, comedy styles, action, drama… A real professional in the true sense of the word, with no drama and a great work ethic.” larissamurray.com

Continued Influence

Murray’s enduring passion and adaptability continue to inspire both audiences and fellow artists. Her journey reflects a profound dedication to the craft of voice acting, solidifying her status as a luminary in the field.

For a comprehensive overview of Larissa Murray’s work and upcoming projects, visit her official website: https://www.larissamurray.com/.

Natasha Royt: Fashion's Visionary Stylist

In the ever-evolving world of fashion, few stylists have made as significant an impact as Natasha Royt. With a career spanning over two decades, Royt’s innovative approach and distinctive layering techniques have solidified her status as a pivotal voice in contemporary fashion.instagram.com

From Canada to the Pinnacle of Fashion

Hailing from Canada, Royt’s passion for fashion led her to New York City, where she embarked on a journey that would see her influence some of the industry’s most iconic publications. Her tenure includes notable roles at ELLE, Vogue, and W, where she honed her craft before transitioning to a thriving freelance career.

A Portfolio of Prestige

Throughout her illustrious career, Royt has collaborated with an array of high-profile personalities, from Gigi Hadid to Diane Kruger. Her work has graced the pages of esteemed magazines, reflecting her ability to blend classic elegance with modern trends seamlessly.

Creative Consultancy and Personal Philosophy

Beyond styling, Royt serves as a creative consultant for Live The Process, a brand that aligns with her commitment to wellness and spirituality. She embodies a lifestyle of gratitude, peace, and fulfilment, often emphasising the importance of disconnecting from digital distractions and reconnecting with nature. Royt believes that such practices not only enhance one’s own life but also positively influence those around them, encapsulating the essence of “divine oneness.”

A Digital Presence with Authenticity

Royt maintains an active presence on social media, particularly on Instagram, where she shares insights into her professional projects and personal journey. Her profile reflects a blend of her styling work, creative consultancy, and dedication to holistic living, offering followers a glimpse into the philosophy that drives her innovative approach to fashion.

Continued Influence in Fashion

As fashion continues to evolve, Natasha Royt remains at the forefront, inspiring both industry peers and fashion enthusiasts alike. Her dedication to authenticity, wellness, and creative expression ensures her influence will be felt for years to come.

For a deeper insight into Natasha Royt’s work and philosophy, you can explore her profiles on Art + Commerce and Instagram.

Blacksheep: Redefining Book Cover Design with Bold Creativity

In the fast-paced world of publishing, where first impressions are everything, Blacksheep stands as a creative force behind some of the most recognisable book covers in circulation today. Nestled near London’s South Bank, this pioneering design studio has made it its mission to craft striking visual identities that transcend trends and capture the essence of a story.

Judging a Book by Its Cover—And Winning

For decades, Blacksheep has been at the forefront of book cover design, ensuring that countless titles stand out on shelves and screens alike. Their work is instantly familiar to readers worldwide, yet their approach remains fresh, innovative, and anything but formulaic.

Beyond publishing, the team at Blacksheep extends its design expertise into branding, marketing, corporate identity, website design, and illustration, proving that their creative prowess knows no boundaries. Their signature style—bold, thoughtful, and concept-driven—has cemented their reputation as one of the UK’s most trusted design studios.

A Hub of Creativity

Blacksheep thrives on collaboration, welcoming both new clients and ambitious projects with open arms—and, of course, a well-prepared tray of tea and biscuits. The studio’s ethos is rooted in experimentation, craftsmanship, and pushing creative limits, making them a go-to agency for publishers and brands looking to leave a lasting impact.

The Blacksheep Philosophy

While many agencies settle into routine success, Blacksheep refuses to rest on its laurels. The team constantly reinvents itself, ensuring that each project is approached with originality, attention to detail, and a deep understanding of storytelling through design.

Whether it’s crafting the perfect book jacket, shaping a brand’s visual identity, or designing immersive digital experiences, Blacksheep remains a trailblazer in the world of design.

For a closer look at their portfolio and latest projects, visit Blacksheep’s official website.

INTERIOR DESIGNERS

Lorna Reid is a professional book formatter/designer who enjoys working with clients from all over the world. She formats books for print and digital markets in a wide range of genres and has a passion for working with indie authors from all walks of life.

Lorna’s love for books has been present throughout her life, and being able to work with authors to bring their books one step closer to publication makes her heart sing.

Lorna has worked across a wide range of genres, and especially enjoys genre fiction, such as Fantasy, Sci-Fi, Horror, Romance, Thrillers, and sub-genres, such as YA, Urban, Paranormal, Dystopian, and Post Apocalyptic.

“I’m easy going, can work to tight deadlines, and have a good sense of humour. There is nothing I like more than seeing a client’s work move out in the world and enrich it.”

WEB DESIGNER

Ryan Hawkes has been designing and building websites at Pretzel for nearly 8 years.

His fresh and innovative web design approach, focuses on creating stunning and functional websites. With a team of talented designers and developers, he specialises in crafting custom solutions to fit every client’s unique needs.

His clients range from Primark to Brabands, fashion to finance and we thank him for lending his support to both the Coinkydink site and to DavidBickfordCB.com